The Best-Dressed People at Watches and Wonders Sported Vintage Rolex, Custom Cartiers, and More

Derek Mon, Carat Co. New York

I love your suit. Who makes it?

This is made by Proper Cloth. I like it because it has this taupe color. A lot of my suits are blues, grays, and I wanted something with a little bit of a color.

And what watch are you wearing today?

The Audemars Piguet Royal Oak Ref. 15550, 37mm. I got the call a few weeks ago, right before Watches and Wonders. I thought this would be the perfect place to bring it.

Since we’re talking about style, what’s the most stylish watch you’ve seen at the fair so far?

I’ve seen a range of brands, but I really like the Cartier Tank Louis with the yellow sunray dial. It’s manual winding, and even though it’s a large size, it fits really well on the wrist. Specifically, it would fit great on my wrist, and that’s why I like it.

Alex (Left) and Andrew Rosenfield

Talk me through your outfits.

Alex: I’m just wearing a t-shirt, cargo pants, and my grandmother’s locket. 

Andrew: I didn’t really think about it, but it happens to be all Kiton.

And you’re both doing different takes on loafers.

Alex: I’m wearing my slippers to be comfortable.

Andrew: [These are] John Lobb.

Have you known John Lobb long enough to call him Jack?

Andrew: I know his father. I mean, I’ve known the family for a very long time. Jonathan I’ve known since he was 20.

You’re the new stewards of the brand Urban Jurgensen. How is that going?

Alex: We acquired Urban Jurgensen in 2021, and we’re here for the first time to represent the next generation of Urban Jurgensen, which we’re launching in June.

Are you wearing old or new models from the brand?

Alex: We’re both wearing vintage Urban Jurgensens. So I’m wearing a Ref. 8.

Andrew: This is a Ref. 9.

Alex: And these are the watches that we loved originally that brought us to Urban Jurgensen and started this journey for us.

Other than your own watches, what are the most stylish models you’ve seen here?

Andrew: The new Lange minute repeater is astonishing.

Alex: And the Honeygold Odysseus is really something special.

Rachel Walsh, Marketing and Digital Director, Tag Heuer U.K.

You’re wearing a very chic matching set.

Thank you so much. Obviously, you need to come correct. So I’m wearing a really great two-piece from my friend’s [Stacey Wood’s] brand, King & Tuckfield. It’s a British brand, she’s a British designer, and I just think it’s very chic. Very elegant, with a twist. And don’t forget the shoes. J.W. Anderson boots.

What watch are you wearing to go with all this?

I’m wearing the TAG Heuer Carrera Precious. It’s got a beautiful navy blue dial with diamonds on the bezel. It just matches my outfit perfectly.

Other than TAG Heuer, which of course is the height of chic, what are the most stylish watches you’ve seen since you’ve been here?

Honestly? I haven’t seen any yet because I haven’t left the TAG Heuer stand. I’m on my way now, so I can answer that question later.

Cameron Barr, Craft & Tailored

I love the green suit.

I went with a green suit because I feel like here in Geneva, there are a lot of blues and grays. This is made by Drake’s. 

Your bag is really cool, too. Tell me about it.

This is a bag that was made by my friend Robert Spangle. He has an amazing brand called Observer Collection. It’s a really fun bag that I’ve traveled around a lot with.

And I have to ask about your watch.

So the watch is a 1978 Rolex Submariner. It’s one from my personal collection. It has a wonderful patina. I actually decided to only bring one watch with me this year. Normally I bring four or five and kinda switch it up,  but I kind of just wanted to experience having just one watch and how to remove that option from all the other options that we have to deal with at Watches and Wonders.

What’s the most stylish watch you’ve seen at the fair?

I hate to be of the herd mentality, but I really like the new Rolex Land-Dweller. I think it’s an incredible piece. I love the integrated bracelet. I love that it harkens back to some of the original designs in the 1970s, but I also think it’s a watch that possesses flexibility as well as style at the same time. So definitely my favorite pick thus far.

Yoni Ben-Yehuda of Material Good

You look great today. What are you wearing?

This is a bespoke suit, double-breasted, Belgian Shoes in suede, a vintage Missoni tie, and a tie clip that matches my timepiece, which I was very excited about.

The green does match that dial. Tell me about your watch.

This is a limited edition of 25 pieces. It’s a Cartier Santos Dumont called the Timepeace. I designed this watch. One of the biggest, most special honors of my life was having the opportunity to design this watch, and to give it to friends and family. I look down at it, and it gives me this huge sense of pride and joy that I could work with one of the greatest houses in the world.

This is going to be a tough act to follow. What is the most stylish new watch you’ve seen here at the fair?

Oh man. It’s very hard to choose one, so I’m going to name a few. I loved the Piaget Warhols. I love the customization they’re doing for those. I also loved the white gold Piaget Polo. I loved what Vacheron did this year, the [Solaria] white gold limited edition of 270 pieces for the anniversary, with all the complications. I really liked the Bulgari forged carbon.

Essentially, I’m just naming everything I’ve seen.

Will Kahn, Stylist

You’re the second green suit we’ve seen today. It looks great.

Embarrassingly enough, I got this because it was Rolex green. You know, no one really clocked it in the Rolex booth, which I was saddened by.

And you’ve made the bold choice not to wear a watch.

I just have a [Cartier Love] bracelet because constantly taking on and off a watch when you try one on at every appointment is super annoying. And it’s like, you’re here. I don’t need to show off.

What is the most stylish watch you’ve seen so far?

So far, I really like the cream colored dial [on the Oyster Perpetual] at Rolex. I thought that was really subdued and interesting. Otherwise, I’m still looking around.

Leon Sarkissian, Totally Worth It

What are you doing here at the fair?

I’m here with my father and brother. We are with Totally Worth It—we’re distributors for Ressence and Trilobe, and on the accessories side Kubik and Scatola del Tempo as well.

You have a very sharp look for someone who’s not out of high school yet.

Thank you, thank you. High school is going to be ending soon. I’m going to be going to Princeton next year.

What’s the watch you’re wearing today?

This is ZRC. We’re starting with them—awesome, awesome, awesome dive watch brand. It goes to 3,280 feet, so it can go deep.

Other than the brands you work with, what’s the most stylish watch you’ve seen at the fair?

In terms of something from the big ones? The new Rolex Land-Dweller. I saw it a little bit earlier because Roger Federer posted it on his Instagram. It’s very interesting. Land-Dweller makes me think of my other thing which I like, which is Land Rover. Maybe you wear your Land-Dweller in your Land Rover.